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Unique Dental Content For RANK!
High quality unique dental content is the easiest way to achieve higher ranks in the SERP's. Educating your clients or patients will bring value to the web and search engines, an implant special will not. One is to capitalize and the other is to educate, however they both lead to branding and increased sales. Targets like implant specials for new patient acquisition should be a PPC campaign to allow toggling on/off whenever your dental office desires.